Havas Media Network Singapore has unveiled a bold new leadership structure, signaling its unwavering commitment to innovation, agility, and client centric growth in the fast evolving Southeast Asian media landscape. The appointment of Kenny Yap as CEO of Havas Play Singapore, alongside Louise Koh as Managing Director of Havas Media Singapore and Deanson Lee as Managing Director, Digital, marks a strategic elevation of internal talent poised to drive the agency’s next phase of expansion. This recalibrated leadership trio reflects a deeper alignment with evolving client needs and market dynamics, as Havas sets the stage to offer more integrated, future ready brand experiences from performance driven media strategies to culturally rich storytelling.
Each leader brings a distinct vision and proven track record. Kenny will take the reins of Havas Play’s regional ambitions, aiming to blend brand engagement with cultural nuance, while Louise’s stewardship is set to sharpen client focus and operational efficiency across media verticals. Meanwhile, Deanson’s digital first mandate promises to enhance data strategy, performance marketing, and tech adoption in ways that future proof client brands. Reporting directly to Pankaj Nayak, CEO of Havas Media Network Singapore and President, SEA, their synergy is already being seen as a defining advantage in navigating complexity with speed and clarity. At the same time, the graceful exit of Russell Lai, a key pillar of the agency’s evolution, stands as a moment of reflection and gratitude, underscoring the brand’s legacy of leadership and transformation.
This reimagined leadership signals more than a reshuffle it is a decisive move towards resilience, relevance, and regional scale. As the agency doubles down on digital acceleration and brand-building innovation, Havas Media Network Singapore is not just responding to the future it is shaping it. With renewed energy at the helm and a strategy rooted in collaboration and creativity, the agency is primed to redefine success in Southeast Asia’s competitive media ecosystem.
