In a move set to reshape the regional streaming landscape, Abu Dhabi Media (ADM) has announced a strategic partnership with STARZPLAY, uniting ADM’s premium Arabic content portfolio with STARZPLAY’s advanced technology and regional reach.
The collaboration underscores both companies’ commitment to innovation, exclusive content creation, and enhanced viewer experience. By integrating ADM’s rich library with STARZPLAY’s digital infrastructure, the partnership aims to strengthen their collective footprint across the Middle East and North Africa (MENA), providing viewers with a seamless, on-demand entertainment experience.
Rashed Al Qubaisi, Chief Executive Officer of Abu Dhabi Media (ADM), said:
“This partnership embodies our ambitious strategy to align with the digital transformation of the media sector and our continuous investment in advanced digital platforms that meet evolving audience expectations. It also opens opportunities for future collaborations in joint production and exclusive content creation.”
Maaz Sheikh, CEO and Co-Founder of STARZPLAY, added:
“We are thrilled to partner with Abu Dhabi Media to deliver an enhanced and integrated viewing experience. This collaboration ensures ADM’s rich content reaches a wider audience through STARZPLAY’s platform. It reflects our commitment to working with the region’s leading media organizations while expanding viewing choices, strengthening our presence, and enhancing competitiveness in the digital entertainment space.”
With this alliance, ADM and STARZPLAY are setting new benchmarks for the future of streaming in the MENA region merging storytelling, technology, and accessibility to serve a rapidly evolving digital audience.
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