Dentsu India strengthens its leadership bench with Souraav Deb stepping in as Vice President, overseeing data-led strategy and high-impact client mandates. With nearly 15 years of experience across integrated media, digital, and TV, Deb brings a strong focus on performance, scale, and growth outcomes.His journey spans global and regional leadership roles at EssenceMediacom, Haleon (EMEA), Publicis Groupe, and Wavemaker, equipping him with expertise in cross-channel strategy, client growth, and performance-driven media.For Dentsu India, this appointment signals a continued push towards insight-led media solutions and data-driven campaign outcomes, enabling the agency to deliver measurable value across clients’ integrated marketing portfolios. In an era where media effectiveness hinges on analytics, scale, and innovation, Souraav’s leadership reinforces Dentsu’s commitment to excellence.
Overall, the move underscores Dentsu India’s focus on building a future-ready, performance-driven media organisation, equipped to navigate India’s evolving advertising landscape.
