Ankuur Rajesh Kapila steps into a national sales leadership role at Zee Entertainment Enterprises Limited (ZEEL), reinforcing the company’s sharpened focus on revenue growth and monetisation excellence.With over 17 years within the ZEE ecosystem, Kapila combines institutional knowledge with platform innovation experience, including a recent stint driving sports gamification initiatives at JioHotstar. His background spans broadcast sales, digital strategy, and advertiser partnerships key levers in today’s converged media landscape.
Strategically, the appointment signals ZEEL’s push to deepen client relationships while unlocking cross-platform revenue opportunities across linear and digital properties. As media consumption fragments and performance accountability rises, strong national sales leadership becomes critical to sustaining competitive advantage.
Overall, Kapila’s elevation reflects ZEEL’s intent to align experience, innovation, and monetisation strategy to accelerate growth in an evolving media ecosystem.
){kind=link}