Domino’s Pizza UK & Ireland Ltd has appointed Sarah Barron as Chief Operating Officer, expanding her leadership remit to oversee Operations and Property teams as the brand sharpens its growth strategy.The move comes alongside the launch of ChickNDip, a menu innovation aimed at strengthening portfolio diversification and driving incremental demand. Barron brings extensive experience from Costa Coffee and Cadbury (formerly Kraft), where she built expertise in scaling consumer brands and operational transformation.
Strategically, her appointment signals Domino’s focus on menu innovation, operational efficiency, and network optimisation in a competitive QSR landscape. With evolving consumer preferences and rising cost pressures, execution excellence across store operations and property expansion remains critical.
Overall, Barron’s expanded role reflects Domino’s intent to align product innovation with operational discipline, positioning the business for sustained growth across the UK and Ireland markets.
