Zepto has announced the promotion of Simran Sachdeva to Associate Director Brand Marketing, strengthening the company’s leadership as it scales its brand presence in India’s fast-moving digital commerce sector.
Simran joined Zepto in 2024 as Senior Manager II Brand, quickly earning recognition for her strategic insight, creativity, and execution across marketing campaigns. She brings with her extensive experience from Nothing, boAt Lifestyle, McCann Worldgroup, and Viacom18 Media Private Limited, where she led brand strategy, content, and consumer engagement initiatives.
In her new role, Simran will oversee Zepto’s brand marketing strategy, craft compelling narratives, and drive campaigns that deepen consumer engagement across platforms. Her focus will be on integrating data-driven insights with creative storytelling to strengthen Zepto’s positioning in the competitive instant commerce market.
This promotion highlights Zepto’s commitment to talent development and leadership growth, ensuring the company is equipped to innovate and scale while maintaining a strong, consumer-centric marketing approach. Simran’s appointment reflects the brand’s strategic focus on combining experience, creativity, and market knowledge to drive impact.
With her expertise and vision, Zepto is poised to expand its marketing capabilities, elevate brand awareness, and further connect with India’s digital consumers.
