Friday, February 27, 2026

Havas acquires Unnest | Data Success Partners to scale its data & AI capabilities.

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Havas has strengthened its Business Science ecosystem with the acquisition of Unnest data Success Partners, adding advanced cloud, data engineering, and AI expertise. The move creates a 120-member specialist team in France and enhances Havas’ ability to deliver enterprise-grade data solutions and AI-powered strategies for clients worldwide.

Why This Acquisition Matters

  • Businesses increasingly demand integrated AI and data solutions to transform operations, marketing, and customer experience.
  • Havas’ Converged.AI strategy gains acceleration, combining creative, data, and technology capabilities under one global roof.
  • The acquisition positions Havas to address both strategic decision-making and operational execution with cutting-edge tools and insights.

Strategic Impact: Technology Meets Business Science

With Unnest on board, Havas is expected to:

  • Enhance enterprise-level data solutions for multinational clients.
  • Integrate AI and automation across campaign planning, analytics, and customer engagement.
  • Build advanced cloud and engineering capabilities to strengthen data-driven decision-making.
  • Expand Havas’ global footprint in tech-enabled marketing and communications services.

This integration ensures that creativity is paired with actionable intelligence, giving clients measurable advantage in increasingly complex markets.

Leadership Perspective

Yannick Bolloré, Chairman & CEO, Havas:
“We are thrilled to welcome Nicolas Chollet, Mehdi Moreau, and the Unnest team. Their technological expertise will accelerate our Converged.AI strategy and help clients adopt AI solutions with excellence.”

Yoann DENEE, Chief Data Officer, Havas Media France:
“Integrating Unnest enhances our ability to deliver advanced tech solutions and address clients’ business transformation challenges.”

Nicolas Chollet, Co-founder, Unnest:
“Joining Havas allows us to accelerate growth and contribute to innovative, AI-driven solutions on a global scale.”

Havas’ acquisition of Unnest | Data Success Partners marks a decisive step in scaling its data and AI capabilities globally. By combining technical expertise with strategic insight, Havas strengthens its position as a leader in Converged.AI solutions helping brands harness intelligence, automation, and creativity in a rapidly evolving market.

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