MakeMyTrip has announced plans to acquire a majority stake in Flamingo Transworld Pvt. Ltd, strengthening its presence in India’s fast-growing regional group travel segment. The acquisition integrates Flamingo’s 30-year legacy in curated group tours into MakeMyTrip’s digital holiday ecosystem.
Founded by Sanjay Shah, Flamingo Transworld operates 51 physical offices and has built strong demand across key domestic travel markets including Gujarat, Maharashtra, Rajasthan, and Madhya Pradesh. The company has been known for its expertise in organized group tours, religious tourism packages, and culturally tailored travel experiences — segments that remain highly popular among price-conscious and community-driven travellers in India.
For MakeMyTrip leadership, including Rajesh Magow and Mohit Kabra, the deal represents a strategic push to combine digital scale with offline trust-based distribution networks. The move will allow MakeMyTrip to expand holiday package sales beyond metro consumers into high-potential regional travel markets.
Strategically, the acquisition reflects a broader shift in India’s travel industry where online platforms are increasingly acquiring regional operators to capture group booking behaviour, destination-based travel demand, and culturally driven tourism segments. Group travel remains one of the fastest growing holiday categories as families and communities prefer managed travel experiences.
Bottom line: India’s travel tech battle is moving beyond online bookings into regional ecosystem dominance, where scale, trust, and localized offerings will define winners.
