Puja Singh has been appointed to lead marketing and brand strategy across key portfolios at Lotus Herbals. In her new role, she will oversee brand growth for Lotus Dermabotanics, Lotus Makeup, Lotus Organics+, Lotus Botanicals, and Dermacy, focusing on strengthening the company’s position in India’s competitive beauty and skincare market.
An alumna of Indian School of Business Hyderabad and Miranda House, Singh brings extensive experience in consumer brand marketing. She joins Lotus Herbals from McNROE Consumer Products Pvt Ltd, the company behind brands like Wild Stone and Secret Temptation.
At Lotus Herbals, Singh will focus on expanding the brand’s digital presence, skincare portfolio, and consumer engagement strategies. Her appointment comes as the company continues to strengthen its footprint across both traditional retail and digital platforms, responding to the growing demand for natural and science-backed skincare solutions.
Bottom line: With Puja Singh leading marketing strategy, Lotus Herbals aims to accelerate digital growth and strengthen its skincare leadership in the beauty industry.
