The Romans has expanded its European presence with a new hub led by Sophie Nicholson. In her new role, Nicholson will oversee the agency’s operations across Amsterdam and Berlin, strengthening its ability to deliver integrated communications and creative campaigns across the region.
The new team will focus on creative public relations, social media strategy, and influencer-led campaigns, helping brands connect with audiences through culturally relevant storytelling. Early clients working with the hub include Gymshark and easyJet, reflecting the agency’s growing portfolio of global consumer brands.
The office will also operate alongside Mother Berlin, creating opportunities for collaboration between PR and creative teams. This setup is expected to enable more integrated campaigns that combine storytelling, social engagement, and creative strategy across different markets.
By strengthening its presence in key European cities, The Romans aims to support brands with local cultural insight while maintaining global creative standards. The move highlights the agency’s focus on expanding internationally and delivering campaigns that resonate with modern, digitally connected audiences.
Bottom line: With the new European hub, The Romans is positioning itself to deliver stronger creative PR, social storytelling, and influencer campaigns for global brands.
