The Open Network For Digital Commerce (ONDC) has appointed Rohit Lohia as its Chief Business Officer (CBO), reinforcing its mission to reshape India’s e-commerce ecosystem through openness, collaboration, and innovation. A seasoned leader with a strong track record at Paytm, Lohia brings extensive expertise in scaling digital platforms and building sustainable business models that empower both consumers and sellers.
As ONDC enters its next phase of growth, Lohia’s leadership will be crucial in expanding the network’s digital infrastructure, driving partnerships, and enhancing inclusivity across India’s rapidly evolving commerce landscape. His appointment underscores ONDC’s commitment to creating a level playing field one that helps local retailers, SMEs, and emerging brands thrive in an ecosystem that encourages competition and innovation rather than platform dependency.
Vibhor Jain, Acting CEO and COO at ONDC, commented, “Rohit brings valuable experience in building and scaling new-age digital businesses. Coupled with his deep understanding of the e-commerce landscape, his expertise will help drive the ecosystem toward new unlocks and sustainable value creation through the Open Network construct.”
ONDC’s open network model is fast becoming a cornerstone of India’s digital commerce revolution, enabling businesses of every size to participate in a shared ecosystem powered by transparency, accessibility, and trust. With Lohia’s appointment, ONDC aims to strengthen merchant adoption, expand consumer access, and foster innovation through collaboration all essential pillars for India’s trillion-dollar digital economy vision.
Rohit Lohia’s entry comes at a pivotal time as ONDC continues to redefine how commerce operates in India not through monopolies, but through open collaboration that connects people, platforms, and possibilities. His strategic leadership is expected to further align ONDC’s goals with India’s broader vision of digital empowerment and inclusive economic growth.
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